Ms. Birgit Zacher Hanson

Birgit is a distinguished author, speaker, thought leader, strategic advisor and Master Certified Coach. Her purpose and passion center around helping executive leaders elevate their thinking and create a culture of safety, reliability and growth. As president of Heads-Up Performance Inc., an executive coaching and consulting firm in Tampa, FL., she is sought after for her expertise in accountability, leadership and culture transformation. As co-author of the bestselling Who Will Do What by When? business fable (available in German, English and Spanish) about how to improve performance, accountability and trust with integrity, Birgit’s aim is to assist leaders in creating a commitment managing culture in which people value diversity, lead change, develop other leaders and hold themselves and others accountable for development and results. Birgit currently partners with several medical centers to accelerate change leadership for the purpose of producing impact on culture, patient safety, employee experience, resilience, reliability, and physician leadership. She designs and delivers customized, state of the art change and development initiatives that have been scaled and produced sustainable, measurable desired outcomes. Birgit has logged many thousands of senior leader coaching hours and exponentially enhanced her clients’ leadership impact. She prides herself of coaching ‘through her clients and often delivers team coaching to mid-level and frontline team leaders and their teams.